The Hidden Champion Near Taichung Dajia Jenn Lann Temple – Wendy, Renowned Worldwide
Exhibitor: WENDY INTERNATIONAL LTD
Date: 2025-03-31
Booth No.: M330
Wendy Lu (陸玟伶), the highly educated pharmacist and master's degree holder leading Wendy International
Located near the renowned Dajia Jenn Lann Temple, Wendy International is the Taiwanese agent for numerous internationally recognized high-spec raw material manufacturers. It is also an industry-leading, internationally acclaimed hidden champion in the fragrance sector.
Wendy Lu (陸玟伶), the head of Wendy International, holds a master's degree in pharmacy and states that the company specializes in supplying high-quality active pharmaceutical ingredients (APIs), intermediates, excipients, reference standards, fine chemicals, impurities, natural plant essential oils, beeswax, and more to domestic pharmaceutical companies. Additionally, Wendy International assists pharmaceutical companies in sourcing professional, safe, and high-quality raw materials while also promoting Taiwan's top pharmaceutical products to the global market.
Given that many major pharmaceutical manufacturers have their headquarters in Taichung, Wendy International strategically established its base in Dajia to provide close and efficient services to these companies.
One of Wendy International's flagship raw materials is AMPS, a high-quality thickening agent. Its INCI (International Nomenclature of Cosmetic Ingredients) name is Ammonium Polyacryloyl Dimethyl Taurate. It is widely used as a gelling agent and viscosity modifier in various personal care formulations. Additionally, it is effective in thickening hand sanitizers with alcohol concentrations exceeding 70%.
As a cosmetic ingredient, AMPS offers the following features:
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A multifunctional viscosity modifier for O/W (oil-in-water) emulsions.
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Forms a uniform, nearly transparent gel with water and water-soluble organic solvents.
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Maintains a stable viscosity curve within a pH range of 3.5–9.0.
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Provides an exceptional sensory feel—silky, lightweight, cool, and non-greasy.
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Suitable for emulsifier-free formulations with an oil phase content of up to 20%.
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Fragrance-free.
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Pre-neutralized and ready to use.
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UV-resistant.
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Compatible with cold processing.
AMPS is an easy-to-formulate, highly stable, and versatile raw material, making it an ideal choice for personal care and cosmetic applications.
Wendy Lu: A Compassionate Leader with a Heart for Children and Public Welfare
Wendy Lu is a gentle and warm-hearted individual who loves children. Despite her busy schedule, she often dedicates time to charity work in rural elementary schools.
Wendy shared that the founding mission of Wendy International was simple: to help others. Her core philosophy is encapsulated in three English words—Caring, Beauty, and Love. She hopes to care for those around her, brighten the world with love, and make it a better place. She fondly recalls her childhood, growing up in a loving environment where both her grandmother and mother showed great kindness to children. Inspired by their example, Wendy has dedicated a significant part of her time beyond business to supporting children's welfare. Over the years, she has visited numerous rural schools, not only educating children on medication safety and essential oil usage but also sharing her passions for art, music, and health & fitness.
Beyond business, Wendy is deeply concerned about public health and well-being. She points out that approximately 85% of inflammation-related health issues are caused by stress. When stress becomes overwhelming, the body manifests its distress through inflammation. She advises everyone to stay mindful of their emotions and avoid negative mindsets, as emotional burdens can lead to unseen pressures. One of Wendy's favorite methods for relieving stress is using natural essential oils. She recalls a pivotal moment during an international pharmaceutical exhibition abroad when she discovered exceptionally pure essential oils from Turkey and Europe. Amazed by their quality, she immediately felt compelled to introduce these natural products to Taiwan. Upon returning, she founded "Wendy Pharmacist’s Selection", an essential oil brand dedicated to importing and sharing professionally certified, high-quality essential oils with the Taiwanese market.
"The founding principle of Wendy International is pharmacist-selected quality," Wendy emphasizes. She is committed to providing health and beauty-enhancing premium products to the public. Moving forward, she aims to strengthen Taiwan’s position in the global pharmaceutical industry by collaborating with top-tier pharmaceutical companies to successfully export Taiwanese medicines worldwide. At the same time, she hopes to inspire others to support underprivileged communities, nurture young talents from disadvantaged families, and empower them to realize their full potential—helping them pave a brighter, broader path for their future.
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